Mindset before Marketing

If you've ever thought the following, rest assured you're not alone; I'm rubbish at Marketing I struggle with being consistent I feel stuck, so I seem to procrastinate a lot I can't work out how to launch Fear is holding me back, I'm just not sure what to do first My Social Media has no [...]

2020 STRATEGY SORTED

Do you go a bit wobbly when someone mentions....... STRATEGY? All STRATEGY means is your Plan of Action and the detail behind it. It will really help if  YOU ASK YOURSELF SOME KEY QUESTIONS about your Business.... What, who, why, how, when and where…… WHAT is it you do? Be specific i.e. I help with [...]

Storytelling with Rudolph

Why are stories so great from a Content point of view and key to your Content Strategy? Stories make great Content - because Stories Sell. Why do some stories endure, decade after decade? Stories that endure, are those with a great Technique and have all the key elements (of a great story). It seems apt [...]

Be more ‘magazine’ with your Content

How good is your Content? This blog is based on a post that I shared on LinkedIn on November 4th in Monday Marketing Matters. The response to this post and the engagement was so good that it started Trending on LinkedIn. How apt that a post about great Content - turned out to be great [...]

Replacing SHOULD with COULD…

Are you trying to do 'all the things' you think you 'SHOULD' be doing to build your Business, but not seeing the results you hoped for? I mean all the things that 'SHOULD' help you get visible, get more leads and attract more clients? You see I don't think it's helpful to keep saying 'SHOULD'! [...]

What is Marketing Coaching?

Q. What is Marketing Coaching and how could it help you? A. The short version is; Marketing Coaching will help you identify your customers, set and reach your goals, and grow your business. The longer version is that Marketing Coaching with me will take you on a journey, your journey, based on the areas you [...]

Reviewing your Marketing Plan

Q. Do you need to Revisit your Marketing Plan? A. Yes - at least once every quarter.   I recently wrote a post in Socials, which got a lot of interest and it was around this topic. So I thought would expand on it. Having a Marketing Plan in place for your Biz is key [...]

Simple Marketing Activities

You may not realise you're Marketing! There are many things you can do to 'Market your Business'. But what are Marketing Activities? Marketing Activities are anything you do to put your Business in front of people, or new, or existing customers. Going onto Facebook to write a post, put up a Video, update your Logo, [...]