Be more ‘magazine’ with your Content

How good is your Content? This blog is based on a post that I shared on LinkedIn on November 4th in Monday Marketing Matters. The response to this post and the engagement was so good that it started Trending on LinkedIn. How apt that a post about great Content - turned out to be great [...]

A-Z of writing Great Headlines

How to craft Headlines that capture attention.   Using these tips (though not all in the same headline) will attract your readers to your content. Then look at your analytics to see which of these tips worked better than others for your audience...... and repeat those. Check out this cool info graphic from Asking, to [...]

Engagement is Queen! 👸

So, if Content is King, Engagement is Queen! 👸 Do you engage or just simply see and scroll? This was a popular recent Facebook post, that seemed to resonate with people. I asked can you PLEASE Stop scrolling ⛔ and start commenting on posts. Remember a 'SOCIAL NETWORK' means we are supposed to ENGAGE WITH EACH [...]

Words and Phrases you don’t need

Get Rid of These 25 Phrases and Words From Your Content   In online writing land, clarity is your best friend. The clearest prose is the type anyone can understand, learn from, and enjoy. Stuffing your sentences and paragraphs with filler and fluff – words and phrases that add zero meaning to what you’re trying [...]

Real Time Marketing

💥 Case study and RTM (Real Time Marketing) 💥   I wasn't expecting to receive such a great recommendation, but when I did I shared it on Facebook in place of the post I had scheduled.   This is RTM - responding to, or working with events as they happen;   👉 Jo had her own [...]

Marketing Strategy Made Simple

What is Marketing Strategy?   Simply put, a Marketing Strategy is really a Statement of your Goals and Plans; What Goal do you want to focus on How do you Plan to get there When will you do it You may choose one or more Goals, for example ; Focus on attracting new customers to [...]

Simple Marketing Activities

You may not realise you are Marketing! There are many things you can do to 'Market your Business'. Marketing Activities are anything you do to put your Business in front of people, or new, or existing customers. Going onto Facebook to write a post, put up a Video, update your Logo, speak at an event, [...]

Why Marketing Matters…

Take your Business from wilting to WOW 💥 Thinking about 'Marketing' as part of your Biz set up is key! If you want to reach the right Audience, easily and efficiently, and Engage with them, with just a few simple tweaks, a fresh focus, or a complete Strategic Plan, Marketing Matters can show you how. [...]

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