How to ‘Bring out the Marketer in You’ – The six step guide that’s easier than you think!

When we start in business we often wear many different hats and we're always juggling. But without Marketing being one hat you regularly put on, you could be missing opportunities. Here's my quick and easy 6 step guide to becoming your own one-person online Marketing Manager;   1. Focus first on the most important and [...]

What is a Marketing Coach and 6 reasons you need one!

How you can 'Be more Susie' but first, introducing the Chipoodletriever... ... that's what my kids say our dog is, when asked what breed he is! His mum was a Chihuahua and his dad was a little Poodle, Golden Retriever cross - hence Chipoodletriever! It was definitely a new breed on me, and he is [...]

Top 10 reasons why your email list is ‘Gold’ and how you can make it work for you in your sleep!

Just think what would happen if Social Media died tomorrow? If you have an email list you'd still have a list of potential clients that's yours and no one can take that away! Plus if you rely on SM for all your business and have groups and pages, that's great - but you need to [...]

5 types of Creative, Compelling Content, that evokes emotion and resonates with your Ideal Client

Does your Copy/Content spark joy, interest or desire? These days you need to do more than just post Copy that's interesting, useful or informative. You need Content that covers many different ranges of emotion and uses a range of tactics. I've done my research and when posting my own Content and advising clients, we look [...]

2020 STRATEGY SORTED

Do you go a bit wobbly when someone mentions....... STRATEGY? All STRATEGY means is your Plan of Action and the detail behind it. It will really help if  YOU ASK YOURSELF SOME KEY QUESTIONS about your Business.... What, who, why, how, when and where…… WHAT is it you do? Be specific i.e. I help with [...]

Replacing SHOULD with COULD…

Are you trying to do 'all the things' you think you 'SHOULD' be doing to build your Business, but not seeing the results you hoped for? I mean all the things that 'SHOULD' help you get visible, get more leads and attract more clients? You see I don't think it's helpful to keep saying 'SHOULD'! [...]

Reviewing your Marketing Plan

Q. Do you need to Revisit your Marketing Plan? A. Yes - at least once every quarter.   I recently wrote a post in Socials, which got a lot of interest and it was around this topic. So I thought would expand on it. Having a Marketing Plan in place for your Biz is key [...]

Why Marketing Matters and why you need the MOST Simple Marketing Formula!

Imagine a game of football without a goal... ...it's pretty pointless right?  But if you don't have focused goals in your business how will you know where to aim or if a 244 Strategy is right for you? Take your Business from Wilting to WOW 💥 Thinking about 'Marketing' as part of your business set [...]

Engagement is Queen! 👸

So, if Content is King, Engagement is Queen! 👸 Do you engage or just simply see and scroll? This was a popular recent Facebook post, that seemed to resonate with people. I asked can you PLEASE Stop scrolling ⛔ and start commenting on posts. Remember a 'SOCIAL NETWORK' means we are supposed to ENGAGE WITH EACH [...]

Real Time Marketing

💥 Case study and RTM (Real Time Marketing) 💥   I wasn't expecting to receive such a great recommendation, but when I did I shared it on Facebook in place of the post I had scheduled.   This is RTM - responding to, or working with events as they happen;   👉 Jo had her own [...]